The new era of interactive toys, the Toys2Life sector, is claiming more and more shelf space, media interest and venture capital investors.
The creation of hybrid videogame-toy products requires high profile expertise in software and hardware development, mechanical and electronic engineering, videogame and industrial design.
Xplored’s established experience in software development is supported, today, by a team of technicians specialized in the research and development of hardware solutions for the Toys2Life sector.
From this team at the cutting edge of technological innovation, are born the RUNIMALZ™ project and the Playbrid™ proprietary technology (pat.pending). But this is only the beginning.


Clementoni selects Xplored as its partner for the development of mobile applications dedicated to enhance its Science & Play, Crazy Chic and Puzzle product lines.
More than simple mobile applications, these innovative projects take full advantage of new technologies like Virtual Reality, Augmented Reality and bluetooth interaction with Smart Toys.

Runimalz is coming!


This fall, RUNIMALZ™ is coming: dominate cosmo’s elements, fight against opposing packs and evolve your creatures. Fully designed and developed by Xplored, published by 505 Games and distributed by GameStop, RUNIMALZ™ is the newest of “Toys2Life” games, hybrid products that evolve the concept of toys by integrating it with the videogame world. Using the PlayBrid™ technology (Xplored pat.pending), players can directly control the race using their toy creatures, by moving them on their wheels on the special control gameboard.

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